About


Maple Creek Partners was founded June 12, 2017 as an employee benefit and estate planning advisory firm; near the 150th anniversary of Canada’s founding as a nation. Our mission is to serve the particular financial wellness needs important to the business family; especially small businesses, farm and agribusiness professionals. Our own family is rooted in the shared experiences of the Canadian farm family. Maple Creek is the name our children affectionately gave to our hobby farm located in Lambton county. The lessons learned caring for each other, farm animals and those unique to farm life are woven into everything we do! These include an appreciation for the value of honest, hard work, personal responsibility for consequences of one’s actions and an appreciation for the value of teamwork.
With over 35 years of financial planning and executive management experience and professional qualifications specific to finance, agriculture and elder needs, Pete Aarssen is well qualified to help our clients determine and plan for their business and personal financial wellness. Partnering with Pete is his wife Shelley Aarssen whose personal and professional experience includes raising a large family, supporting Pete and his many past, executive and financial planning responsibilities and a career as a Registered Nurse. Shelley is well attuned to the needs of the family, the business professional and of course the practical health care needs of Canadians.
Together, we offer our combined expertise to business-based families whose financial wellness can be particularly difficult to achieve under the burden of multiple demands upon their time,limited resources and the challenges of their business enterprise. We work to first, fully understand the goals our clients have before then identifying and establishing carefully determined benchmarks for success then we work to see that these benchmarks are supported with the properly determined employee benefit and estate planning solutions. When professional, financial planning support outside of Maple Creek Partner’s area of expertise is required, we work with a carefully chosen group of associated partners, renowned in their fields, to ensure our client’s complete goals are realized.